What does a terminator do? It kills enemies and saves human lives
What does a germinator do? It kills germs and saves your tooth!
Germinator is an oculus based game through which pepsodent, a toothpaste brand of unilever bangladesh limited, reached top of the mind awareness of the children by putting a simple message "Brush with Pepsodent and Keep your Tooth Safe". It became very popular and helped the brand reach newer heights through this unorthodox way of marketing a product